Interestingly enough, website about us pages are in the top ten pages visited on websites. The days of doing a basic boring about us page is over. Most customers expect to find out who your are and what you stand for there. Emotional purchases are becoming more and more common so buckle up, and let’s…
Websites
Is AI taking over SEO?
I’ll sum it up quickly and go into the details after. First Google who’s still the king for all the “why we SEO” says “Helpful content is written by people, for people”. I’m pretty sure this was in response to all the new AI SEO services popping up everywhere. So you would think AI is…
Transferring domains can be easy
The biggest issue with moving domain registration from one register to another is preparation. If you know exactly what to do and how to prepare for the domain transfer it can happen very fast and easy. The first step is to unlock the domain. Locking a domain is a security feature that stops any transfers…
6 highly effective ways to market a small business online
1. Make a downloadable eBookCreating a branded eBook with helpful information about your industry or products, will always get results. You can put a lot of thought into it since you only need one or two for years to come. If done right, the eBook will circulate for a long time. The most popular format…
A successful marketer
As Julian Shapiro points out, the most important characteristic of a successful marketer is curiosity. Do you agree? You have to consider diligence and perseverance. The statement though is if you can only choose one, so we have to agree. Curiosity is the driving the force for a successful marketer. Now having the best traits…
Updates around the web
There’s a lot happening around the web this week. Google is making more changes to their search and rumors for the core search algorithm to change is spreading. For now though Google has for sure decided to remove expanded ads. As of June 30th no new expanded ads will be available, but existing expanded ads…
Choosing your website colors
As you can see colors on the web are changing, for years dark more sophisticated color sets ruled. Now, most colors are friendly and lighter as you can see most with Twitter and Skype. So the question is do the traditional rules of what colors mean to sell products still apply? I think the answer…
5 Effective Ways to Build Trust on Your Website
Trust is an essential component connected with the security, reliability, and design of your website. The more useful these features are, the greater the trust in your website. The peculiar thing is like in life, just one minor but dangerous incident that jeopardizes and causes havoc to your website can domino into wrecking your customer’s…