I’ll sum it up quickly and go into the details after. First Google (who’s still the king of why we SEO) says “Helpful content is written by people, for people”. I’m pretty sure this was in response to all the new AI SEO services popping up everywhere. So you would think AI is not going…
6 highly effective ways to market a small business online
1. Make a downloadable eBookCreating a branded eBook with helpful information about your industry or products, will always get results. You can put a lot of thought into it since you only need one or two for years to come. If done right, the eBook will circulate for a long time. The most popular format…
Updates around the web
There’s a lot happening around the web this week. Google is making more changes to their search and rumors for the core search algorithm to change is spreading. For now though Google has for sure decided to remove expanded ads. As of June 30th no new expanded ads will be available, but existing expanded ads…
What is SSL? A Beginner’s Guide to SSL Certificates
One of the primary reasons for putting up a website is so that it can be found and accessed by others. Whether you have a site this essential to your business or a personal blog, you want potential visitors to be able to locate you and feel that they are entering a trusted environment. This…
Better domain registration
Maybe you have noticed, but Internet domain registration services love to offer free trials, start up discounts, and hidden fees. The truth is that these tactics work, so I don’t see them going away anytime soon. For the rest of us though, the ones that can tell that a low discount initial cost will cost…
Does Google secretly follow no follow links?
Adding a rel=”nofollow” tag to your link can be very powerful. By telling search engines like Google not to follow the link you can control if your site has certain pages indexed, you can control your link ratios, and you can control your security. Do you really want Google to have a public indexed link to your admin section? This is also something you need to secure with your robot.txt file though.
What should we expect in the next few months in terms of SEO for Google?
Cutts is careful to note that any of this information is subject to change, and should be taken with a grain of salt. Penguin He does not specify any of the changes but says a new big version (2.0) is getting closer. Updates To Panda It sounds like they are becoming friendlier in the new…
What is this Panda and Penguin stuff with Google?
Google Penguin http://en.wikipedia.org/wiki/Google_Penguin Google Penguin is simply put Google’s way of tracking down keyword spam. The Penguin update went live on April 24, 2012. However, Google had not come up with an official name for it until two days later. Search Engine Land, a popular online magazine that covers search news, asked their readers to…